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	<title>Ideonic &#187; Jeremiah</title>
	<atom:link href="http://www.ideonic.com/author/jeremiah/feed" rel="self" type="application/rss+xml" />
	<link>http://www.ideonic.com</link>
	<description>Serious Games Development</description>
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		<title>Graduate Placement Opportunity &#8211; exciting new kids game</title>
		<link>http://www.ideonic.com/job/graduate-placement-opportunity-exciting-new-kids-game</link>
		<comments>http://www.ideonic.com/job/graduate-placement-opportunity-exciting-new-kids-game#comments</comments>
		<pubDate>Tue, 22 Feb 2011 16:08:10 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[blog]]></category>
		<category><![CDATA[Job]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=937</guid>
		<description><![CDATA[We&#8217;re really excited! We&#8217;ve just secured some funding to develop a prototype for an amazing new kids game concept. It&#8217;s a three month project starting in March and we&#8217;re looking to build a super team consisting of us plus a few extremely talented and passionate graduates. We have four three-month paid positions which we are looking to [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re really excited! We&#8217;ve just secured some funding to develop a prototype for an amazing new kids game concept. It&#8217;s a three month project starting in March and we&#8217;re looking to build a super team consisting of us plus a few extremely talented and passionate graduates.</p>
<p>We have four three-month paid positions which we are looking to fill with three programmers and an assistant producer &#8211; details below. We may also take on a few unpaid placement for those less experienced or with other games skillsets who are just keen to gain the experience.</p>
<p><strong>Games Programmers (must have graduated within the last two years)</strong><br />
We are looking for experienced games programmers, with the ability to self manage and a drive to contribute creatively as well as technically. The programmers will work in Ideonic HQ (Newcastle) as part of a small team. They will need to be able to utilise the expertise of others as well as being able to contribute back to the group.</p>
<p>Responsibilities will include:<br />
•	Designing and rapid prototyping gameplay components<br />
•	Cross-platform games development using C# and Unity3D (PC, Wii, iPhone)<br />
•	Coordinating with and reporting to the Production Assistant and the team at Ideonic</p>
<p>Required Skills:<br />
•	Experience working with Unity3D is ideal, alternatively programming skills in C# and experience working with games engines.<br />
•	The ability to learn new skills and technologies really quickly<br />
•	Strong knowledge of Object Orientated Games Programming<br />
•	Good ideas and ambition to push new boundaries</p>
<p>Bonus Skills:<br />
•	Experience working with kids or making games for kids</p>
<p><strong>Assistant Producer (must have graduated within the last two years)</strong><br />
We require an assistant producer to manage day-to-day production and quality assurance on the project. They need to have the ability to manage themselves and organise a small team of programmers. They will work in Ideonic HQ (Newcastle) as part of a small team and need to have the drive to contribute to all areas of the project. They need to be able to harness the expertise and enthusiasm of others as well as being able to contribute back to the group.</p>
<p>Responsibilities will include:<br />
•	Day-to-day management of the project including scheduling and tracking<br />
•	Managing code and project documentation and reporting<br />
•	Assuring Quality on the project through testing and quality control procedures<br />
•	Coordinating with and reporting to the team at Ideonic</p>
<p>Required Skills:<br />
•	Experience managing a games development project<br />
•	Experience of quality control<br />
•	The ability to learn new skills and technologies really quickly<br />
•	Good technical understanding and the ability to coordinate with the programming team<br />
•	Good ideas and ambition to push new boundaries</p>
<p>Bonus Skills:<br />
•	Experience working with kids or making games for kids</p>
<p><strong>Interested? Drop us an email to <a href="mailto:hr@ideonic.com?subject=[Graduate Placement Opportunity] Pick me because...">hr@ideonic.com</a> and tell us why you. We look forward to hearing from you.</strong></p>
]]></content:encoded>
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		<item>
		<title>The great Tyneside Cinema Barcade challenge</title>
		<link>http://www.ideonic.com/other/the-great-tyneside-cinema-barcade-challenge</link>
		<comments>http://www.ideonic.com/other/the-great-tyneside-cinema-barcade-challenge#comments</comments>
		<pubDate>Fri, 10 Dec 2010 17:09:32 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Other]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=925</guid>
		<description><![CDATA[Tuesday 14 December 7:30 until 11pm. Tyneside Cinema bar, Newcastle upon Tyne. It’s a bit like a pub quiz but much more awesome. Come along, form a team and challenge each other at games like Super Mario, Street fighter II and Ms Pacman. There are prizes for the winning team, including tickets to see Tron [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Tuesday 14 December 7:30 until 11pm.<img class="alignnone" title="barcade" src="http://www.thepixelpalace.org/public/images/barcade_challenge_picture3.jpg" alt="barcade" width="576" height="303" /><br />
Tyneside Cinema bar, Newcastle upon Tyne.<br />
</strong></p>
<p>It’s a bit like a pub quiz but much more awesome. Come along, form a team and challenge each other at games like Super Mario, Street fighter II and Ms Pacman.  There are prizes for the winning team, including tickets to see Tron Legacy in 3D.</p>
<p>Music will be proved by chiptune legend <a href="http://syphus.net">SYPHUS</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.ideonic.com/other/the-great-tyneside-cinema-barcade-challenge/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Korridor and the Pixel Pitch</title>
		<link>http://www.ideonic.com/events/korridor-and-the-pixel-pitch</link>
		<comments>http://www.ideonic.com/events/korridor-and-the-pixel-pitch#comments</comments>
		<pubDate>Thu, 14 Oct 2010 10:47:08 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[#pttp]]></category>
		<category><![CDATA[Awards]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[korridor]]></category>
		<category><![CDATA[northern film and media]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=931</guid>
		<description><![CDATA[For the past few months, we’ve been dipping our feet into waters new, turning our hand to transmedia storytelling. We have been working with Bonefide Films to design the cross-platform strategy for one of their exciting new television projects, Korridor. A sci-fi TV series, Korridor explores issues of identity, belonging and surveillance. We took these [...]]]></description>
			<content:encoded><![CDATA[<p>For the past few months, we’ve been dipping our feet into waters new, turning our hand to transmedia storytelling. We have been working with <a href="http://www.bonafidefilms.co.uk/korridor.html">Bonefide Films</a> to design the cross-platform strategy for one of their exciting new television projects, <a href="http://www.bonafidefilms.co.uk/korridor.html">Korridor</a>.</p>
<p>A sci-fi TV series, Korridor explores issues of identity, belonging and surveillance. We took these themes and designed a multilayered transmedia experience, combining: web, mobile, gaming and the real world to create a engaging story where users can choose their level of involvement.</p>
<p>Korridor was selected as one of nine projects to be pitched live in front of 30 judges and a live audience at the <a href="http://www.powertothepixel.com/events-and-training/pttp-events/london-forum-2010/pixelpitch">Pixel Pitch</a> event in September – part of the Power to the Pixel conference. This was a great experience to get in front of transmedia experts and gain real feedback on our ideas. The project was very well received and led to some great connections being made in the follow up meetings.</p>
<p>A number of broadcasters are now looking at the project and hopefully it won’t be long before Korridor appears across your screens.</p>
]]></content:encoded>
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		<title>MediaGuardian Innovation Awards 2011</title>
		<link>http://www.ideonic.com/awards/mediaguardian-innovation-awards-2011</link>
		<comments>http://www.ideonic.com/awards/mediaguardian-innovation-awards-2011#comments</comments>
		<pubDate>Tue, 12 Oct 2010 22:44:32 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[judging]]></category>
		<category><![CDATA[MirrorMe]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=849</guid>
		<description><![CDATA[Have you got your submissions in for the MediaGuardian Innovation Awards yet? If not you better get them in soon because I’m looking forward to seeing them! This year I have been invited to be a judge on the App category of the awards and as the winner of last year’s award in this category, [...]]]></description>
			<content:encoded><![CDATA[<p>Have you got your submissions in for the MediaGuardian Innovation Awards yet? If not you better get them in soon because I’m looking forward to seeing them! This year I have been invited to be a judge on the App category of the awards and as the winner of last year’s award in this category, I’m really excited about seeing the innovations that come through this time. </p>
<p>The awards are a great opportunity for young companies to get their products out there and get their names knows; for more established companies it’s a chance to prove their worth and defend their position at the top. </p>
<p>The MEGAs are a real gem of an award (not just because Ideonic won one) but because they focus on innovation, they focus on picking out the products, campaigns or individuals who are really pushing new boundaries. As well as MirrorMe for best application or gadget, last year’s winners also included: ScrapperWiki for technology &#8211; a data store which allows developers to scrape, store, aggregate, and distribute unstructured public data in more useful, structured formats; onedotzero_adventures for creative &#8211; an interactive design piece at the BFI; and a number of other great projects across 11 categories. </p>
<p>So if you’re doing great work hurry up and get it submitted so we can see it and shout about it!</p>
<p><a href="http://http://www.guardian.co.uk/megas">http://www.guardian.co.uk/megas</a></p>
]]></content:encoded>
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		<title>Great North Run 2010</title>
		<link>http://www.ideonic.com/events/gnr2010</link>
		<comments>http://www.ideonic.com/events/gnr2010#comments</comments>
		<pubDate>Tue, 21 Sep 2010 15:09:18 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[gnr]]></category>
		<category><![CDATA[Team]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=836</guid>
		<description><![CDATA[On Sunday morning while most normal people were still sleeping, Adam and me (Jeremiah) were standing in the rainy streets of Newcastle in only our shorts, vests and trainers but fortunately we were not alone. Over 35,000 people joined us to take part in the 30th Bupa Great North Run. It was the first GNR [...]]]></description>
			<content:encoded><![CDATA[<p>On Sunday morning while most normal people were still sleeping, Adam and me (Jeremiah) were standing in the rainy streets of Newcastle in only our shorts, vests and trainers but fortunately we were not alone. Over 35,000 people joined us to take part in the 30<sup>th</sup> Bupa Great North Run. It was the first GNR for both of us and something we have each been training for (though not consistently) since the start of the year.<br />
<span id="more-836"></span><br />
<img class="aligncenter" title="Great North Run - Adam and Jeremiah Before" src="http://ideonic.com/images/GNR_Contenders.jpg" alt="" width="500" height="375" /><br />
I finished in 1hr and 59 minutes and am incredibly proud; I’ve been wearing my medal every day since the race and am only now considering taking it off. Adam finished close behind with a time of 2hr and 2 minutes. The atmosphere was amazing and the crowds really got behind you; a constant reminder of what makes the North East such a great place!</p>
<p>I decided to do the Great North Run as part of the Barnardo&#8217;s Team. They’re a great charity whose work is summed up well by their vision, something we also believe at Ideonic:</p>
<p>“We believe in the potential of every child and young person, no matter who they are, what they have done or what they have been through.” &#8211; Barnardo’s vision</p>
<p>Adam ran on behalf of Cancer Research UK, another great charity striving to beat cancer, something unfortunately that everyone is affected by in some way.</p>
<p>Even through the race is over it’s not too late to add your support:</p>
<p><a href="http://uk.virginmoneygiving.com/JeremiahAlexander">http://uk.virginmoneygiving.com/JeremiahAlexander</a></p>
<p><a href="http://www.runningsponsorme.org/adamgatenby">http://www.runningsponsorme.org/adamgatenby</a></p>
<p style="text-align: center;"><img class="aligncenter" title="Great North Run - Adam and Jeremiah after" src="http://ideonic.com/images/GNR_Winners.jpg" alt="" width="500" height="375" /></p>
<p>Two days later, our legs have not yet recovered and we’re already looking forward to next year. We’re considering costumes for next year and some of the guys over at Fluid Pixel and Kidology have also agreed to take part, perhaps we can even convince Cora to join in.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.ideonic.com/events/gnr2010/feed</wfw:commentRss>
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		<item>
		<title>A New Castle for Ideonic!</title>
		<link>http://www.ideonic.com/company/a-new-castle-for-ideonic</link>
		<comments>http://www.ideonic.com/company/a-new-castle-for-ideonic#comments</comments>
		<pubDate>Wed, 04 Aug 2010 15:35:06 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Company]]></category>
		<category><![CDATA[middlesbrough]]></category>
		<category><![CDATA[newcastle]]></category>
		<category><![CDATA[no. 68]]></category>
		<category><![CDATA[office]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=826</guid>
		<description><![CDATA[After three fun years in Middlesbrough we decided it was time to move on, so we packed our bags and moved up to a ‘quite lovely’ attic office in the newly renovated No. 68, Jesmond Road West, Newcastle. We’re really excited about having a more central presence in the North East and are looking forward [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.ideonic.com/wp/wp-content/uploads/2010/08/Ideonic-HQ.jpg"><img class="alignleft size-full wp-image-827" title="Ideonic HQ" src="http://www.ideonic.com/wp/wp-content/uploads/2010/08/Ideonic-HQ.jpg" alt="Ideonic HQ" width="237" height="307" /></a>After three fun years in Middlesbrough we decided it was time to move on, so we packed our bags and moved up to a ‘quite lovely’ attic office in the newly renovated No. 68, Jesmond Road West, Newcastle. We’re really excited about having a more central presence in the North East and are looking forward to working with some of the great organisations in Tyneside with whom we’ve not yet had the chance.</p>
<p>We’re not alone in the building, our long term business cohorts <a href="http://fpstudios.com/">Fluid Pixel</a> have made the move too and we are also now joined in the building by <a href="http://www.sailorgirlltd.com/">Sailor Girl</a>, <a href="http://www.sslpost.com/">SSL Post</a>, <a href="http://www.veriphy.co.uk/">Veriphy</a> and Century 17. We will be having a welcome bloc party at some point soon (just don’t tell <a href="http://www.drummondcentral.co.uk/">Drummond Central</a> who own the building)&#8230; more details coming soon!</p>
<p>In the meantime we’d like to catch-up with some of the people we already know in the Newcastle &amp; Gateshead and get to know the rest. So if you are looking for games and interactive content developers, you have an interest in learning or social change, or you’d just like to find out more about what we do at Ideonic then please get in touch we’d like to meet you!</p>
<p>Get in touch: <a href="mailto:hello@ideonic.com">hello@ideonic.com</a></p>
]]></content:encoded>
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		<title>IMMERSION Forum &#8211; 24th May</title>
		<link>http://www.ideonic.com/events/immersion-forum-24th-may</link>
		<comments>http://www.ideonic.com/events/immersion-forum-24th-may#comments</comments>
		<pubDate>Tue, 11 May 2010 21:00:57 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Apply Serious Games]]></category>
		<category><![CDATA[immersion10]]></category>
		<category><![CDATA[seriousgames]]></category>
		<category><![CDATA[socialgames]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=804</guid>
		<description><![CDATA[Don&#8217;t miss the Immersion Forum on May 24th! I am going to be speaking on a Social Games panel in the afternoon. More info and a 10% discount below. Book now for IMMERSION Forum &#38; Showcase (May 24, London) with a 10% discount on attending this leading international event focused on monetisation, funding and distribution [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Don&#8217;t miss the Immersion Forum on May 24th! I am going to be speaking on a Social Games panel in the afternoon.</strong> More info and a 10% discount below.</p>
<p>Book now for IMMERSION Forum &amp; Showcase (May 24, London) with a 10% discount on attending this leading international event focused on monetisation, funding and distribution of games and immersive social media; the future of MMOs, games, social media, virtual worlds, serious games, augmented reality, virtual goods, micropayments  &amp; billing, geospatial apps and search, Facebook apps, iphone apps .. and much more!</p>
<p>Book now using promo code GEN10 to claim the 10% discount to attend the Forum for only £269.10*.   <a href="http://www.immersion.co.uk">www.immersion10.co.uk </a></p>
<p>&#8230;. and if you can&#8217;t make it to the Forum, then for only £29* come along to the Exclusive Networking Party in the evening in central London &#8211; open to all.. not just delegates .. It&#8217;s going to be the best Mixer Networking Party this Spring! Book through the above link.</p>
<p>You&#8217;ll be networking with key media and games industry figures .. many with budget .. many with funding opportunities .. many looking to hook up for projects &#8230; all with vision for the future. What&#8217;s not to like!</p>
<p>Awards: Got a great game? Then submit it for the IMMERSION Awards 2010. Submission deadline 17 May. Click through the link to book Forum, Party or to submit you game for the Awards.</p>
<p>Please share this with industry colleagues.</p>
<p>Confirmed speakers include:<br />
•	Peter Bazalgette, NewBaz<br />
•	Ian Livingstone, Square Enix<br />
•	Adam Singer, BSAC<br />
•	Peter Edward, Sony<br />
•	Matthew Jeffery, EA<br />
•	Mike Rawlinson, ELSPA<br />
•	Nic Mitham, KZero<br />
•	Toby Beresford, Nudge<br />
•	James Bamford, Bing<br />
•	Oisin Lunny, Sulake (Habbo)<br />
•	Tim Harrison, The Mobile Consultancy<br />
•	Ben Keen, Screen Digest<br />
•	Richard Bartle, Essex University<br />
•	Andy Taite, Pembridge Partners<br />
•	Gina Fegan, South East Media Network<br />
•	Kim Bayley, Entertainment Retailers Assoc<br />
•	Rob Edmonds, SRI<br />
•	Justin Bovington, Rivers Run Red<br />
•	Ron Edwards, Ambient Performance<br />
•	Dave Taylor, Imperial College<br />
•	Mike Dicks, Bleedin Edge<br />
•	David Burden, Daden Ltd<br />
•	Ian Hughes, Feeding Edge<br />
•	Jeremiah Alexander, Ideonic<br />
•	Michael Schumann, Second Interest<br />
•	Modwenna Rees-Mogg, Angel News</p>
]]></content:encoded>
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		<title>MirrorMe wins IMA Outstanding Achievement Award</title>
		<link>http://www.ideonic.com/awards/mirrormeima</link>
		<comments>http://www.ideonic.com/awards/mirrormeima#comments</comments>
		<pubDate>Wed, 27 Jan 2010 20:39:06 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[4IP]]></category>
		<category><![CDATA[ima]]></category>
		<category><![CDATA[MirrorMe]]></category>
		<category><![CDATA[northern film and media]]></category>
		<category><![CDATA[what will i look like older]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=753</guid>
		<description><![CDATA[We worked really hard developing the MirrorMe application and took risks to push both technical and creative boundaries. This makes it even more rewarding we receive recognition from the digital community. We launched in Q4 2009 and are excited to announce that MirrorMe has already won its first award! MirrorMe beat competition from across the [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.interactivemediaawards.com/winners/certificate.asp?param=70503&amp;cat=1"><img class="aligncenter size-full wp-image-758" title="ima2009Winner" src="http://www.ideonic.com/wp/wp-content/uploads/2010/01/ima2009Winner.jpg" alt="ima2009Winner" width="568" height="101" /></a></p>
<p style="text-align: left;">We worked really hard developing the MirrorMe application and took risks to push both technical and creative boundaries. This makes it even more rewarding we receive recognition from the digital community.</p>
<p>We launched in Q4 2009 and are excited to announce that MirrorMe has already won its first award! MirrorMe beat competition from across the World to win an outstanding achievement award in the lifestyle category of the 2009 Interactive Media Awards. It’s a great honour to get this award and hopefully the first of many!</p>
<p><a href="http://www.interactivemediaawards.com/winners/certificate.asp?param=70503&amp;cat=1">http://www.interactivemediaawards.com/winners/certificate.asp?param=70503&amp;cat=1</a></p>
]]></content:encoded>
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		<title>Gameplay Mechanic Required!</title>
		<link>http://www.ideonic.com/job/gameplay-mechanic-required</link>
		<comments>http://www.ideonic.com/job/gameplay-mechanic-required#comments</comments>
		<pubDate>Tue, 12 Jan 2010 18:13:48 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Job]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=746</guid>
		<description><![CDATA[Overview: Education is broken and we need a gameplay mechanic to help us fix it. We’re looking for a games programmer &#8211; passionate about games and eager to make a difference &#8211; to join us at Ideonic HQ on our mission to change the world. Salary: Dependent upon experience (No agencies please) Responsibilities will vary [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Overview:</strong></p>
<p>Education is broken and we need a gameplay mechanic to help us fix it. We’re looking for a games programmer &#8211; passionate about games and eager to make a difference &#8211; to join us at Ideonic HQ on our mission to change the world.</p>
<p>Salary: Dependent upon experience</p>
<p>(No agencies please)</p>
<p><strong>Responsibilities will vary but will generally include:</strong></p>
<ul>
<li>Cross-platform games development      (web, desktop, console, mobile)</li>
<li>Taking gaming principles and      applying them to web and software development</li>
<li>Designing and rapid prototyping      new gameplay systems and ideas</li>
</ul>
<p><strong>Required Skills:</strong></p>
<ul>
<li>The ability to learn new skills      and technologies really quickly</li>
<li>Strong knowledge of Object      Orientated Games Programming</li>
<li>Good ideas and ambition to push      new boundaries</li>
<li>Knowledge of Adobe Flash/Flex</li>
</ul>
<p><strong>Bonus Skills:</strong></p>
<ul>
<li>Experience working with young      people</li>
<li>Knowledge of Web Development</li>
</ul>
<p>We’re really open about applications, skills and passion are more important to us than years of experience, so send us a CV, covering letter, work examples and anything else you think demonstrates your suitability &#8211; <a href="mailto:hr@ideonic.com">hr@ideonic.com</a></p>
<p><strong><a href="hr@ideonic.com"><br />
</a> </strong></p>
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		<title>Digital &#8216;Mission Success&#8217;</title>
		<link>http://www.ideonic.com/events/digital-mission-success</link>
		<comments>http://www.ideonic.com/events/digital-mission-success#comments</comments>
		<pubDate>Wed, 28 Oct 2009 10:53:37 +0000</pubDate>
		<dc:creator>Jeremiah</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[chinwag]]></category>
		<category><![CDATA[digitalmission]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[lionsgate]]></category>
		<category><![CDATA[sony]]></category>
		<category><![CDATA[warnerbros]]></category>

		<guid isPermaLink="false">http://www.ideonic.com/?p=684</guid>
		<description><![CDATA[I took such a long time to right this blog post but it’s taken me a while to follow up with the great contacts I met and also just absorb all the lessons I learned while on the Digital Mission. In both LA and San Francisco we met many of the major players: Lionsgate, Warner [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-689" title="DigitalMission" src="http://www.ideonic.com/wp/wp-content/uploads/2009/10/DigitalMission21.jpg" alt="Stewert of OrangePanda, Mark of AudioBoo, Jeremiah of Ideonic" width="414" height="236" /></p>
<p>I took such a long time to right this blog post but it’s taken me a while to follow up with the great contacts I met and also just absorb all the lessons I learned while on the Digital Mission. In both LA and San Francisco we met many of the major players: <a title="Lionsgate" href="http://lionsgate.com/" target="_blank">Lionsgate</a>, <a title="Warner Bros" href="http://www.warnerbros.com/" target="_blank">Warner Bros</a>, <a title="Sony Home Entertainment" href="http://www.sonypictures.com/homevideo/" target="_blank">Sony</a>, <a title="Facebook" href="http://facebook.com/" target="_blank">Facebook</a>, <a href="http://www.apple.com/">Apple</a>, to name a few. But we also met many of the smaller creative agencies and start-ups breaking new ground.</p>
<p><span id="more-684"></span>To recap, on the 11<sup>th</sup> Oct I flew out to LA as part of a select group of 14 of UKs most exciting digital companies. The <a href="http://digital-mission.org/lasf09-companies">Digital Mission</a> was organised ‘and might I add excellently’ by <a href="http://chinwag.com/">Chinwag</a> and <a href="http://www.uktradeinvest.org.uk/" target="_blank">UK Trade and Investment</a> (<a href="http://www.uktradeinvest.org.uk/" target="_blank">UKTI</a>). The other members on the group were amazing and I learnt just as much from them as I did from the companies in the states; a great mix of digital agencies, animation, gaming studios, technology platforms and video producers.</p>
<p><strong>Digital Mission LA &amp; SF 09 Companies: </strong><a title="agency2" href="http://agency2socialmedia.com/" target="_blank">agency2</a> &#8211; <a title="Amaze" href="http://www.amaze.com/" target="_blank">Amaze</a> &#8211; <a title="Audioboo" href="http://audioboo.fm/" target="_blank">Audioboo</a> &#8211; <a title="etv media group" href="http://www.etv.tv/" target="_blank">etv media group</a> &#8211; <a title="Great Fridays" href="http://www.greatfridays.com/" target="_blank">Great Fridays</a> &#8211; <a title="Littleloud" href="http://www.littleloud.com/" target="_blank">Littleloud</a> &#8211; <a title="MoviesThatRespond (Creative Works)" href="http://moviesthatrespond.com/" target="_blank">MoviesThatRespond</a> &#8211; <a title="NixonMcInnes Ltd" href="http://www.nixonmcinnes.co.uk/" target="_blank">NixonMcInnes</a> &#8211; <a title="Orangepanda Digital Media" href="http://www.orangepanda.com/" target="_blank">Orangepanda Digital Media</a> &#8211; <a title="Plug-in Media Ltd" href="http://www.pluginmedia.net/" target="_blank">Plug-in Media</a> &#8211; <a title="Twofour" href="http://www.twofour.co.uk/" target="_blank">Twofour</a> &#8211; <a title="Type3 Limited" href="http://www.type3digital.com/" target="_blank">Type3</a> &#8211; <a title="Videojuicer Ltd" href="http://videojuicer.com/" target="_blank">Videojuicer</a></p>
<p>Once in LA we got to met with the Major movie studios <a title="Lionsgate" href="http://lionsgate.com/" target="_blank">Lionsgate</a>, <a title="Warner Bros" href="http://www.warnerbros.com/" target="_blank">Warner Bros</a>, <a title="Sony Home Entertainment" href="http://www.sonypictures.com/homevideo/" target="_blank">Sony</a> each of whom has strong digital strategies planned for the year ahead. We also met with the many smaller (by comparison) creative companies, including <a href="http://www.g-net.tv/">G-net</a> and <a href="http://www.theantfarm.net/">Ant Farm</a> both of whom have done some great work with Gaming Clients including many of the online marketing strategies and poster campaigns you have seen for AAA game titles such as Call of Duty.</p>
<p>In both LA and San Francisco receptions were held in our honour at the Consul General’s residence. In LA Dame Barbara Hay hosted an excellent reception with a great delegation of film, interactive and business experts from across LA &#8211; and also the most tasty miniature Yorkshire puddingsJ.</p>
<p>When we arrived in San Francisco late and were rushed off our feet, meeting with many of the top tech companies. We met with <a title="Facebook" href="http://facebook.com/" target="_blank">Facebook</a> whose office’s, from the outside looks like a school but inside gave off an aurora of true creativity. NDAs were signed at the door, so I can’t say much about what was discussed but it focussed on the Facebook Platform, which was great for us and we are doing some interesting projects on Facebook at the moment and it looks like the platform will only being getting better.</p>
<p>We were also privileged to meet with Johnny Ive the lead designer at <a href="http://www.apple.com/">Apple</a> – it is said that genius is often linked to modesty, and Johnny totally adhered to that rule. It was amazing gaining an insight into how Apple designs their products and including a focus on user observation over user testing.  We also met with the iPhone team and we’re given a crash course in getting the best out of our iPhone Apps.</p>
<p>We also had a great tour and meeting at <a title="IDEO" href="http://www.ideo.com/" target="_blank">IDEO</a>, probably the world’s top design firm and also a company with a name very close to our own – we both love ideas. From the original computer mouse, to bicycles without breaks and the rules of brainstorming, <a title="IDEO" href="http://www.ideo.com/" target="_blank">IDEO</a> was a place of great ideas and truly creative approaches. I’m currently reading ‘The Ten Faces of Innovation’ by Tom Kelley, a key member of the IDEO team.</p>
<p>The reception in San Francisco was hosted by Julian Evan. A lively event where I was fortunate to met some great people at the reception including Peter Moore of EA and Xochi Birch of <a href="http://zuno.com/">Zuno</a> and co-founder of Bebo. Julian also had a great collection of Welsh Beers, which made the end of the night less memorable than the start J</p>
<p>It was an awesome trip and I loved visiting both Cities and plan to venture back out there in the New Year.  A huge thank you goes out to the people who made this possible:  Sam, Emily, Juliet, Carlo, Sat Darshan, Dame Barbara, Jaclyn, Meagan, Arthine, Julian, everybody we visited and anybody I missed of the list. Thank you very much!</p>
<p><strong>Chinwag’s Photos</strong> &#8211; <a href="http://www.flickr.com/photos/chinwagcom/4013972480/in/set-72157622449349491/">http://www.flickr.com/photos/chinwagcom/4013972480/in/set-72157622449349491/</a></p>
<p>What Next? Well just over a week after being back I’m off again, this time to India (subject to my Visa getting issued in time) to take part in the UK Young Interactive Entrepreneur trade mission. Looking forward to meeting all the great business in the Games and Animation sector in India, expect an update soon.</p>
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